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REVIEW COMMENT ANALYSIS FOR E-COMMERCE - Zhang Rong

Anglų
2016-06-27
84,21 € 129,55 €

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This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It ... Visas aprašymas

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This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.

Daugiau informacijos

Autorius Zhang Rong
Leidėjas World Scientific
Išleidimo metai 2016
Viršelio tipas Minkšti viršeliai
EAN 9789813100053
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84,21 € 129,55 €