Intangible Assets -
-35% su kodu BOOKS
Pristatymas per 17-23 d.d.
30 dienų grąžinimo politika
Wealth and growth in today's economies are driven primarily by intangible assets. Physical and financial assets are rapidly becoming commodities, yielding at best a competitive return on investment. Abnormal profits, dominant market position and even temporary monopolies are most effectively achieved by the sound deployment of intangible assets. The aim of this book is to bring together the best research an ... Visas aprašymas
Aprašymas
Wealth and growth in today's economies are driven primarily by intangible assets. Physical and financial assets are rapidly becoming commodities, yielding at best a competitive return on investment. Abnormal profits, dominant market position and even temporary monopolies are most effectively achieved by the sound deployment of intangible assets. The aim of this book is to bring together the best research and thinking in this exciting and rapidly emerging area.
Daugiau informacijos
| Leidėjas | Hurst & Co. |
|---|---|
| Išleidimo metai | 2003 |
| Viršelio tipas | Kieti viršeliai |
| EAN | 9780199256938 |