Consumer behaviour - Harsha Ramani
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This book is based on consumer behaviour. It contain stages of consumer behaviour. Different models of consumer behaviour and consumer decision making models. This books is based on theoritical framework of consumer behaviour. It contains 4 chapters. I.e. 1. Introduction of consumer behaviour 2. Theoretical framework of consumer behaviour 3. Influence of consumer behaviour and 4. Models of consumer behaviou ... Visas aprašymas
Aprašymas
This book is based on consumer behaviour. It contain stages of consumer behaviour. Different models of consumer behaviour and consumer decision making models. This books is based on theoritical framework of consumer behaviour. It contains 4 chapters. I.e. 1. Introduction of consumer behaviour 2. Theoretical framework of consumer behaviour 3. Influence of consumer behaviour and 4. Models of consumer behaviour.
Daugiau informacijos
| Autorius | Harsha Ramani |
|---|---|
| Leidėjas | LAP LAMBERT Academic Publishing |
| Išleidimo metai | 2018 |
| Viršelio tipas | Minkšti viršeliai |
| EAN | 9786137425916 |